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The CITE, a blog published by the National Association of College Stores, takes a look at the intersection of education and technology, highlighting issues that range from course materials to learning delivery to the student experience. Comments, discussion, feedback, and ideas are welcome.


Monday, February 27, 2017

Where Course Materials Go from Here

Digital formats, adaptive learning, access codes, inclusive access, student user analytics, custom products—the world of higher-education course materials has changed a lot in recent years. What’s next?

A panel of publishing representatives will discuss their views on the evolution of course materials and what tomorrow’s textbook is likely to encompass during the Course Materials eXperience track as part of the 2017 Campus Market Expo (CAMEX) in Salt Lake City, UT, March 3-7. CAMEX is produced by NACS.

Just how course materials can best support student success is a critical component of the discussion, not just for colleges and universities, but also for academic publishers that are encountering dwindling revenues due to declining enrollments, faculty adopting open resources, piracy of textbook content, and other factors.

Moderated by Ashley Gordon, academic resource strategic for NACS, the panel will feature Robin Baliszewski, managing director, higher education sales in North America, Pearson Education; Peter Cohen, president, U.S. K-12 and higher education, McGraw-Hill; Scott Smith, president, Elsevier Education; Kevin Stone, chief sales and marketing officer, Cengage Learning; and Tim Stookesberry, senior vice president, education, Wiley.

Also during the Course Materials eXperience, a second panel will discuss the new role of course materials on campus from various perspectives. Moderated by Mark Palmore, senior vice president, sales, Nebraska Book Co., that panel will include Imelda May, digital and course materials manager, Simon Fraser University Bookstores, Burnaby, BC, Canada; Greg Fenton, CEO and co-founder, RedShelf; and Allyson Mower, head of scholarly communication and copyright, University of Utah Marriott Library, Salt Lake City, UT.

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